Summary
Digital media has had a profound influence on the marketing landscape. Google Adwords, email marketing, online PR, paid search, SEO and social media are all essential elements for marketing success, and for any business wishing to build mutually rewarding relationships with its customers.
The Bachelor of Marketing and Media offers a unique blend of marketing strategy, brand management and digital production, which will set you apart in the job market. As well as learning about the theories that modern marketing is built on, you’ll develop a thorough understanding of both traditional and emerging media, and have opportunities to hone your practical skills in media-related technologies that can then be applied in a marketing context.
Key features
Blend classroom learning and practical work to be career-ready
Combine theoretical knowledge and practical application in both marketing and media, and be sought after by employers.
Learn from award-winning professionals
Learn from widely published academics, professional marketers and award-winning media producers – all with industry experience.
Enhance your learning in state-of-the-art facilities
Use facilities with professional studio spaces, industry-standard digital workstations, a theatre and digital production tools.
Study at a globally recognised institution
Study at a business school that’s accredited by the Association to Advance Collegiate Schools of Business (AACSB).
I'm an international student from Nepal looking to start my course in 2025
Fees
The estimated annual fee displayed is based on a standard full-time study load. Fees may increase each year. For courses longer than one year in duration, you'll pay the fee that is current for the year that you enrol.
Scholarships
Macquarie University offers a variety of scholarships that recognise a range of factors, including academic or athletic achievement, leadership experience and volunteer work, or financial need and hardship. Additional scholarships may be available for selected areas of study.
Estimated cost
The cost of your studies may vary based on:
units chosen
approved credit for prior learning or work experience.
International fee paying
AUD $45,100
Estimated annual fee
AUD $563.75
Fee per credit point
Student amenities fee
You’re required to pay the Student Services and Amenities Fee (SSAF) to Macquarie University in compliance with the Higher Education Legislation Amendment (Student Services and Amenities) Act 2011 (Cth). The fee contributes to services, support and facilities of a non-academic nature.
Scholarships
Macquarie University offers a variety of scholarships that recognise a range of factors, including academic or athletic achievement, leadership experience and volunteer work, or financial need and hardship. Additional scholarships may be available for selected areas of study.
Scholarships available for eligible undergraduate students, studying the Bachelor of Marketing and Media in Nepal
Asylum Seeker Fee Waiver Sponsorship
The scholarship supports Foundation, Diploma or Undergraduate study for students who are holders of a temporary or bridging visa and are seeking asylum in Australia.
Applications close: Applications open 1 Dec 2023 until 11 January 2024 11:59pm
Award value: 100% of total tuition fees for standard course duration
Macquarie University $15,000 UAC International Scholarship
This scholarship is awarded to all eligible students applying for a Macquarie University bachelor degree through the Universities Admissions Centre (UAC).
Applications close: Open year round
Award value: AUD $15,000 for one-off award
Medibank Undergraduate Coursework Scholarship
This scholarship aims to support high-performing international students at Macquarie University.
Applications close: 17 March 2024
Award value: $2,500 for one-off award
SQA Undergraduate Research Scholarship
Applications close: 18 October 2023
Award value: AUD $3,333 one-off payment for one-off award
Macquarie University $5,000 Regional Scholarship
This scholarship is awarded to all eligible students who commence their studies in 2024 and 2025.
Applications close: Open year round
Award value: AUD $5,000 per year for standard course duration
Nepal $10,000 Early Acceptance Scholarship
This scholarship is awarded to eligible students from Nepal who commence their studies in 2024 and 2025.
Applications close: Open year round
Award value: AUD $10,000 per year for standard course duration