Master of Business (Sport Management)

Course overview

Study at a top 3 business school in Victoria* and be ready for a leadership role in the sport industry. Deakin’s Master of Business (Sport Management) is Australia’s leading postgraduate sport management course that will give you the practical skills and knowledge to lead at elite, semi-elite or recreational levels.

Learn from industry experts and benefit from our connection with organisations such as the Geelong Football Club, Melbourne Vixens and Netball Victoria. These strong industry relationships feed directly into the course design and teaching. As a result, you will gain the expertise to deliver on all strategic dimensions of the industry, including marketing and promotions, governance and management, facilities and events, as well as participation development.

Are you ready to develop the business skills needed to lead in this multi-billion dollar industry?

With one of strongest sporting sectors in the world, Australians take the business of sport seriously. Underpinning this multi-billion dollar industry are the business professionals who provide direction and leadership to sporting organisations across the country. Deakin will prepare you to turn your passion into a rewarding career and graduate ready for Australia's golden decade of sport.

The Master of Business (Sport Management) has a real-world, hands-on learning focus to enable you to build workplace resilience and career success. Our sport management work-integrated learning opportunities help you combine the concepts you learn with workplace practice, integrating your knowledge as you connect and network with industry professionals.

You’ll have the opportunity to gain a global perspective on sport management through international consultancy experiences, internships, volunteering placements and study abroad programs – both face-to-face and virtual.

With options to study at our Melbourne Burwood Campus or online, you can tailor your study experience to fit your commitments. If you choose to study on campus, you will have a home advantage of being in Melbourne – one of the sport capitals of the world and home to many major sporting events like the Grand Prix, Melbourne Cup and Australian Open. Our location opens the door to potential industry experience at Melbourne’s sports precinct – with opportunities to visit, work or volunteer at the Melbourne Cricket Ground (MCG), Melbourne Park, AAMI Park or the National Sports Museum.